Cambridge Social Decision-Making Laboratory

Cambridge Social Decision-Making Laboratory

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  • A crowd at a music festival. Image by iStock used under licence

The Cambridge Social Decision-Making Lab explores the social-psychological processes underlying human social judgment, communication and decision-making.

Our research is particularly focused on understanding how social norms shape human cooperation and conflict in real-world social dilemmas, ranging from inequality and prejudice to public health and sustainability. We strive to conduct psychological science in the public interest.

How you can help

Your gift will be used to advance research, supporting the purchase of experimental materials/samples and paying research participants.

Next steps

You can donate online now using our secure website. Alternatively, to discuss your philanthropic objectives, please contact me.

Angela Wimmer

Senior Associate Director - Biological Sciences

+44 (0)1223 339979

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